This live action and 3D motion video was created for the launch of the HP Z600 Workstation. It premiered at NAB, and was used online at HP.com as well as in a rich media banner campaign.
Video is the storytelling vehicle of choice for clients to position, message and brand their products and services.
As social media becomes a keystone in daily interaction and information gathering, the need for open dialogue and communication between brands and consumers becomes more necessary.